The Elements Concept

Early prototypes from the new Elements line.

Modular seems to be the order of the day with production equipment, camera accessories and even cameras.  Now, everything is about being able to fully customize your shooting experience.  After reading up on the new RED offerings and where things are going with the Jannard bunch, modular everything is the newest thing.

Which is why, here at ikan, we continued to push a simple, cost-effective modular system that would surround your camera, but not swallow it.  There are a ton of large, cine-style rigs that can bulk up your base camera in no time… but there’s noticeably less of small add-on pieces that can serve multiple purposes.

Enter the ikan Elements line.

And, to whet the appetite just a wee bit, I’ve loaded a few pictures of some of the refined (but still prototype) pieces…

The Elements line-up will include various configurations of standard parts.

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~ by Carlos Tovar on December 2, 2009.

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